Girl group Pink Dolls is always pushed into the background by other popular idols. When the girls release their new song White — a remake from unknown origins they become instant sensations. The four members of Pink Dolls include Eun-Joo, a former breakdancer, Jenny, a singer insecure with hitting high notes, A-Rang, a singer addicted to plastic surgery, and Shin-Ji who cant sing, but is good at rappng and singing. As the group becomes more and more popular, jealousy and competitiveness increases, and each girl, one by one, falls victim to a horrible accident. Eun-Joo then realizes that the song White is cursed and she attempts to reveal the secret.